by Chris Horan | Oct 25, 2023 | General, Insight, Public Relations, Schools
Is your school or district trying to strengthen communication with families, staff, and the community? Chris Horan will lead several upcoming (in-person) workshops for Massachusetts school and district leaders, designed to enhance your capacity for informing and...
by Chris Horan | Aug 16, 2022 | Featured, General, Home Post, Insight, Public Relations, Schools
Several years ago, I wrote about 7 Tips for Effective Back-to-School Messaging to help school and district leaders set the right tone for the new school year. As we embark on what is expected to be the most “normal” school opening since 2019, it is more important than...
by Chris Horan | Aug 20, 2018 | Featured, General, Home Post, Insight, Public Relations, Schools, Social Media
Back-to-school time is about so much more than the end of summer and retail sales on school supplies and kids’ clothing. The start of a new school year presents a unique opportunity to deliver to your community optimistic messages about what’s in store for a...
by Chris Horan | Sep 1, 2016 | Featured, General, Home Post, Insight, Public Relations, Schools, Social Media
Educators often express frustration that the media just “don’t get” what they do. They argue that news stories about education would be more fair and balanced if reporters had greater insight into the difficult work that teachers, principals, and superintendents do...