by Chris Horan | Nov 22, 2022 | Featured, General, Home Post, Insight, Public Relations, Schools, Social Media
The change in ownership of Twitter, and the subsequent mass exodus of employees, is raising concerns for many Twitter users about security risks, content moderation, and others. Schools and districts are no exception, leaving Superintendents and school communications...
by Chris Horan | Jul 14, 2020 | Featured, General, Home Post, Insight, Public Relations, Schools, Social Media
Today, I co-presented a panel at the Paul J. Andrews (Virtual) Summer Executive Institute, hosted by the Massachusetts Association of School Superintendents, on effective communication about plans to reopen schools for the 2020-21 school year. On the...
by Chris Horan | May 8, 2020 | Featured, General, Home Post, Insight, Public Relations, Schools, Social Media
See also a more recent post (7/14/20) post about effective back-to-school communications. As school districts grapple with the incredibly complex issues associated with reopening school buildings after Covid-19 closures, it is essential to engage in thoughtful...
by Chris Horan | Mar 26, 2020 | Featured, General, Home Post, Insight, Schools, Social Media
With schools across the country closed for weeks or months because of the coronavirus pandemic, Superintendents and other school and district leaders are seeking creative ways to stay connected to families and staff. Of course, your first priority is to communicate...
by Chris Horan | Jan 6, 2020 | Featured, General, Home Post, Insight, Public Relations, Schools, Social Media
We live in an unpredictable world. For school and district leaders, that means having to manage and lead through all kinds of challenging circumstances, often on a moment’s notice. Safety incidents. Budget shortfalls. Personnel issues. Weather disasters....
by Chris Horan | Aug 20, 2018 | Featured, General, Home Post, Insight, Public Relations, Schools, Social Media
Back-to-school time is about so much more than the end of summer and retail sales on school supplies and kids’ clothing. The start of a new school year presents a unique opportunity to deliver to your community optimistic messages about what’s in store for a...
