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Summer Workshops for K-12 Leadership Teams

Summer Workshops for K-12 Leadership Teams

by Chris Horan | May 6, 2024 | Featured, General, Home Post, Insight, Public Relations, Schools, Social Media

As the school year is winding down, you may already be thinking about professional development for your leadership team this summer. The weeks leading up to back-to-school season are the perfect time to renew your team’s focus on effective communication.  I would...
What if our district decides to leave X (formerly Twitter)?

What if our district decides to leave X (formerly Twitter)?

by Chris Horan | Nov 22, 2022 | Featured, General, Home Post, Insight, Public Relations, Schools, Social Media

The change in ownership of X (formerly Twitter), and the subsequent mass exodus of employees, is raising concerns for many users about security risks, content moderation, and others. Schools and districts are no exception, leaving Superintendents and school...
Back-to-School Messaging in a “Post”-Covid World

Back-to-School Messaging in a “Post”-Covid World

by Chris Horan | Aug 16, 2022 | Featured, General, Home Post, Insight, Public Relations, Schools

Several years ago, I wrote about 7 Tips for Effective Back-to-School Messaging to help school and district leaders set the right tone for the new school year. As we embark on what is expected to be the most “normal” school opening since 2019, it is more important than...
From Referendum to Ribbon-Cutting: Successful Communications for School Building Projects

From Referendum to Ribbon-Cutting: Successful Communications for School Building Projects

by Chris Horan | Dec 11, 2021 | Featured, General, Home Post, Insight, Public Relations, Schools

Is your district seeking approval of a bond referendum to finance school renovation or construction projects? Horan Communications has designed and executed successful community engagement campaigns to educate voters about the need, opportunity, and finances...
School District Communications Strategy: Covid-19 Recovery

School District Communications Strategy: Covid-19 Recovery

by Chris Horan | May 8, 2020 | Featured, General, Home Post, Insight, Public Relations, Schools, Social Media

See also a more recent post (7/14/20) post about effective back-to-school communications. As school districts grapple with the incredibly complex issues associated with reopening school buildings after Covid-19 closures, it is essential to engage in thoughtful...

Tips for Superintendents: Using social media to engage families and staff while schools are closed

by Chris Horan | Mar 26, 2020 | Featured, General, Home Post, Insight, Schools, Social Media

With schools across the country closed for weeks or months because of the coronavirus pandemic, Superintendents and other school and district leaders are seeking creative ways to stay connected to families and staff. Of course, your first priority is to communicate...
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Recent Insights

  • Summer Workshops for K-12 Leadership Teams
  • Upcoming Workshops in Massachusetts: K-12 Strategic Communication
  • What if our district decides to leave X (formerly Twitter)?
  • Back-to-School Messaging in a “Post”-Covid World
  • From Referendum to Ribbon-Cutting: Successful Communications for School Building Projects

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